Developing a Brand Activation Installation, for apparel retailers using robotics and Industrial ink jet printers. This project is in collaboration with Curime Batliner & Mike Cherman from Chinatown Market.

“Automating a form of mass customization and
printmaking technique for Streetwear.”

Project: NOW

Tools: Robotics, Hand Ink Jet Printer

Industry Partner: Chinatown Market

Team +: Curime Batliner, Mike Cherman

Role: Concept and Team Building

Combining Robotics and Industrial hand ink jet printers to hack together an “instant design to production pipeline”; operating on apparel, merchandise, and other industry standard products. This manufactured performance is built as a reflection to today’s (2019) street-wear culture, fast pace production methods, and “hyped” pop-up experiences.

Ultimately the project is set to serve as a performance, a form of experiential marketing, for big brands to host pop up activation’s at their flagship stores.